Our course mentors are experts in utilising LinkedIn for business courses in Australia to generate brand reach and awareness, lead generation, and new pipeline sales opportunities. Establish yourself as an industry expert, create an engaging content marketing strategy, identify key connections and maximise sales opportunities.
"Amazing experience. Onboarding was super easy and A+ team and course content. Thank you!" - Evan Lowden
Ever wondered what LinkedIn is? Learn to use Linkedin effectively and responsibly in this industry-leading Linkedin Marketing pathway course.
This course is perfect for:
- Self-Employed/Freelancers are looking to create a professional presence and identify new business opportunities.
- Business owners must develop a solid personal brand and new lead generation techniques and convert enquiries into sales.
- Sales Professionals need help identifying key decision-makers and budget holders while building a network of prospects.
Learn from LinkedIn’s leading sales professionals.
Our course leaders are experts in using LinkedIn to generate brand reach and awareness, lead generation, and new pipeline sales opportunities.
Join a community of like-minded business experts.
Share your experiences with other students on the LinkedIn course in our vibrant Facebook community.
Use your LinkedIn strategy with immediate effect.
Access the tools, templates and exercises we provide, turning them into powerful marketing strategies for your LinkedIn profile.
Learn how to use Linkedin courses for Australian business, how to use Linkedin for job searches and get tips on how to use Linkedin for social recruiting in this comprehensive online social media training course packed with training videos and tutorials by the best in the business. Leverage the world's largest online professional network with more than 200 million members in over 200 countries and territories, 2 million company pages and corporate hiring managers from 85 of the Fortune 100.
9 Online Modules, 1 Affordable Price. Learn Smarter.
OCA's pathway LinkedIn Marketing course covers nine in-depth modules, including LinkedIn profile optimisation, how to create a great content strategy, establishing business pages that attract engaged audiences, delivering quality ads, how to track and reporting to measure performance.
All lessons are designed by leaders in business. Once you’ve completed this course, you’ll know how to promote yourself and your businesses on LinkedIn.
Enrol now to get instant access to this course and start learning right away.
ENROL NOW
After you've completed this course, you'll learn the essential skills to become a professional LinkedIn user.
- Understand the key to LinkedIn profiles that attract views
- Use your profile as a way to engage prospective customers
- Create and execute a LinkedIn content strategy
- Build your personal brand’s authority and reputation to increase trust
- Identify new clients and new business opportunities
- Get discovered through organic LinkedIn searches
- Access tools and templates to maximise efficiency
- Establish business pages that attract engaged audiences
- Develop a network of ambassadors who promote your services
- Access our vibrant Facebook group of like-minded marketers
- Become a member of SMC's alumni network
- Add your SMC Digital Credential to LinkedIn
Why students love learning with us
We don't use dense academic text books. Instead, we design digestible step-by-step modules and high-quality video sessions, backed by 24/7 tutorial support. The lessons are all taught on demand, and assessments are generally short answer or multiple-choice and can be re-taken as many times as needed. They’re perfect for people with busy lives and families who want to better themselves while unlocking better opportunities.
We are CPD endorsed. Completing CPD-endorsed learning gives you CPD Points. These points are recognised by employers. You will receive evidence of your CPD points on your Course Completion Acknowledgement and digital badge issued by
Credly.
100% online and on-demand
Enrol at any time and study on your own terms. Assessments are designed to improve comprehension rather than test the recall of facts in a timed setting.
Dedicated round-the-clock support
We're here to help, whenever and wherever you need it. Access expert support from a tutor by email or phone (Mon-Fri) or reach us on live chat, 7 days a week.
Real world, industry-led learning
Our courses are designed in collaboration with institutions, employers and industry experts to equip you with practical, real-world skills that will advance your career and broaden your mind.
Choose how and when you pay for your course. Pay upfront with your credit card or Apple Pay, set up a flexible payment plan or use Afterpay or Latitude Pay to buy now, pay later.
Industry
Aligned
Career Pathways
- Linkedin Marketing Manager
- Social Media Manager
- Online Marketing Manager
- Marketing Consultant
- Marketing Assistant
- Business Owner
- Entrepreneur
Course Delivery + Learner Support
Delivered 100% online, no classroom required
Instant access (simply enrol online, anytime)
Assessments are short answer and multiple choice
Fast turnaround on marking (within 1 business day)
One on one mentor support
Live chat, 7 days a week
6 months access
New content released throughout the course
Course Topics
An Introduction to LinkedIn Strategy
Understand the value and opportunities LinkedIn can offer.
The LinkedIn Landscape
Learn why LinkedIn isn’t like other social media platforms and why this is important.
Creating Great Content
Understand what people using LinkedIn are looking for - and how to create it.
Develop a Professional Profile
Construct an authoritative and professional profile that attracts the right audience.
Using Your Profile Effectively
Take your profile to the next level and turn it into your greatest marketing asset.
Marketing Through Company Pages
Develop a content strategy for your business or personal brand that builds reach, awareness and sales.
LinkedIn Paid Advertising
Learn how to promote campaigns that create new business opportunities.
Community Management
Create a network of professionals who promote the products or services you offer.
Understanding LinkedIn Analytics
Measure results and adjust your strategies to increase the effective use of LinkedIn.